Ayurveda – the market trend
Growing demand …
More and more people are becoming interested in alternative lifestyles, discovering traditional relaxation techniques or changing their eating habits.
Four out of five Germans prefer natural medicines over conventional medicine and list quality as their main selection criterion, while half of these take food supplements. (1)
Private health spending, excluding health insurance expenditure, rose annually by six percent in the first seven years from 2000. (2)
The sales volume in respect of food supplements alone within the EU is estimated to be around six billion euros. (3)
Ayurveda: comprehensive product range for a diverse market
… and the right offer to match
As the most ancient medical science in the world, consumers have great confidence and trust in Ayurveda.
Ayurveda customers are generally well educated, comfortably off and frequently attract other Ayurveda customers from among their circles. (4)
Nutrition, well being, personal care: Ayurveda offers the right product for many individual segments of the market.
Thanks to certified cultivation and production methods, Maharishi Ayurveda plays a flagship role with regard to product reliability and safety.
(1) Institute of Scientific Evaluation of Naturopathy of the University of Cologne, April 2007
(2) Roland Berger Strategy Consultings, April 2007
(3) Praxishandbuch Nahrungsergänzungsmittel 2008
(4) cf. 'Are patients of Asian medicine active consumers?', R. Frank, G. Stollberg 2004
Maharishi Ayurveda® is the world's leading brand for original Ayurveda products. This means a high level of awareness and trust.
More than 900 high-quality Ayurveda products for pharmacies, health food shops, chemist's shops, wholesale and mail order.
Our own production facilities in India, America and Europe ensure the highest quality standards and constant availability.
The unique packaging design creates awareness for colourful retail areas and attractive advertising in printed and online form.
Certificate Natural Cosmetics
Natural Cosmetics range certified according to BDIH guidelines for „Certified Natural Cosmetics“.
Maharishi Ayurveda production facilities in India, certified according to the international ISO 9001:2008 - and ISO 22000:2005-Standard.
Certified Orgarnic Cultification
A large number of products come from certified biological cultification.
All India Ayurvedic Congress
Official recognition as the complete and orginal form of Ayurveda, by the „All India Ayurvedic Congress“.
Independent Laboratory Tests
Laboratory tested by independent institutes, for heavy metals, microbiology and pesticides, according to the most up-to-date European standard.
Ayush Premium Mark Award
MAP India is one of the first few firms to have received the distinction "Ayush Premium Mark Award". This designation was created by "Ayush", a department of the Indian Health Ministry, and is tested and certified by Foodcert India, the Indian offshoot of the international certifier and auditor "ISACert". This seal for export products is aligned with WHO guidelines; it provides high-quality guidelines for the purity of products. The research centre is officially recognised and certified by the Indian Ministry of Science and Technology.
Production facilities in India certified according to the International HACCP Standard
The certificate GLP documents a registered laboratory-management-system for all important laboratory test and equipment calibration.
Maharishi Ayurveda production facilities in India are certified in accordance with the international WHO-GMP-standard and EU-GMP compatible.
Maharishi Ayurveda farm for organic Ayurvedic herbs in India
Optimum product quality
The Maharishi Ayurveda® production facilities and products are inspected and certified by independent bodies in accordance with the strictest international standards.
We have our own growing areas, which conform with Ayurvedic standards and ensure preservation of the wealth of Indian flora.
The plants are harvested at their most ideal time according to Ayurvedic understanding after which they are tested, sorted, cleaned and carefully processed.
The percentage of ingredients and products derived from organic farming is increasing rapidly and continuously.
Maharishi Ayurveda Europe has been active in all major markets in Europe since 1987.
Reliable, transparent distribution chain with own cultivation, production, packaging design and manufacturing.
Professional product management focusing on continuous availability of items with high stock turnover rate.
Special promotions for consumers and trading partners.
Increasing proportion of products derived from organic farming.
Take advantage of a quarter century of market leader know-how.
Comprehensive marketing support
Extensive product training for your sales consultations and PR activities
Point of sale displays and product giveaways
Trade fair attendance
Cooperation with the German Ayurveda Association (Deutsche Gesellschaft für Ayurveda (DGA)) for lectures, seminars, training events and courses.
Our marketing team will be happy to advise you.
We are available Monday to Friday between the hours of 9 am and 5 pm (CET)
We will be happy to call you back.
You can reach your partner hotline directly at:
by phone: +31 475 529-134
by e-mail: firstname.lastname@example.org
Maharishi Ayurveda Europe B.V.
6041 LE Roermond
Telefon: +31 475 529111
Fax: +31 475 404055
The Maharishi Ayurveda marketing team is on hand with expert advice on the growing market for Ayurveda and will be pleased to answer your questions on our large selection of original Ayurvedic products. We will gladly provide you with our price list, which includes more than 400 products. Our general terms and conditions for resellers can be read here.
You may already have ideas as to how you would like to successfully market Maharishi Ayurveda products in your business or Internet portal. If so, we would be pleased to assist you in getting your plans off the ground. Simply contact us.
Your Maharishi Ayurveda Team